Description

Iman Gadzhi’s Agency Accelerator is a comprehensive online course designed to guide aspiring and existing digital agency owners in building and scaling profitable social media marketing agencies (SMMAs). The program provides a step-by-step framework based on Gadzhi’s experience scaling his own agency to multiple seven figures. Below is a detailed description of the course curriculum and what participants can expect, based on available information:

Course Overview

Agency Accelerator is structured to help beginners and intermediate agency owners establish and grow their businesses from scratch. It focuses on practical, actionable strategies for acquiring high-ticket clients, optimizing operations, and achieving consistent growth. The course is delivered through video training, templates, and community support, with an emphasis on real-world application over theoretical knowledge.

Curriculum Breakdown

The course is organized into several phases, each addressing critical aspects of building and scaling a digital marketing agency:

Phase 1: Foundations
- Covers the essentials of setting up a successful agency.
- Topics include:
  - 3.0 Agency Model: Understanding the modern agency structure.
  - Choosing a Service: Selecting profitable services to offer (e.g., social media ads, content creation).
  - Choosing a Niche: Identifying a target market for focused growth.
  - Onboarding Clients: Processes for bringing clients on board effectively.
  - Website Templates: Ready-to-use templates to establish a professional online presence.
Phase 2: Mindset
- Focuses on developing the mental resilience and discipline needed for entrepreneurial success.
- Topics include:
  - Psychology of Success: Building confidence and overcoming self-limiting beliefs.
  - Monk Mode: Strategies for maintaining focus and productivity.
  - War Path: Cultivating a relentless drive to achieve goals.
  - Social Engineering: Understanding interpersonal dynamics to build relationships and influence.
Phase 3: Outreach
- Teaches how to generate leads and book meetings with potential clients.
- Topics include:
  - Crafting Irresistible Offers: Creating compelling proposals that attract high-ticket clients.
  - Content Strategy: Leveraging content to establish authority.
  - High-Ticket Pricing: Pricing services for maximum profitability.
  - Testing & Optimization: Refining outreach strategies for better results.
  - Email Outreach Campaigns: Using cold email to secure client meetings.
Phase 4: Sales
- Provides a proven system for closing clients on marketing services, with fees ranging from $500 to $10,000.
- Topics include:
  - Cold Calling: Techniques for effective phone outreach.
  - Offer Building: Structuring offers that resonate with clients.
  - Sales Process: Step-by-step guidance on closing deals.
  - Objection Handling: Overcoming common client concerns.
  - Building Authority: Establishing trust and credibility with prospects.
Phase 5: Systems & Processes
- Focuses on automating agency operations for efficiency and scalability.
- Topics include:
  - Client Experience: Delivering exceptional service to retain clients.
  - Finding Contractors: Hiring and managing freelancers or team members.
  - Workflow Optimization: Streamlining tasks to save time.
  - Tax, Accounting & Finances: Managing the financial side of the agency.
Phase 6: Inbound Marketing
- Teaches how to attract clients passively through personal branding and content creation.
- Topics include:
  - Personal Branding: Building a recognizable online presence.
  - Lead Generation: Driving inbound leads through organic channels.
  - Twitter Masterclass: Leveraging Twitter for client acquisition.
  - YouTube Masterclass: Using YouTube to showcase expertise.
  - Create a Content Machine: Systems for consistent content production.

Additional Features

Lifetime Access: Participants get ongoing access to course materials, including updates, plug-and-play resources, and templates..
Practical Tools: Provides battle-tested scripts, case studies, and systems used by Gadzhi and his team to close clients and deliver services.
Flexible Learning: Designed for beginners and those with some experience, suitable for part-time or full-time commitment, including students or those with day jobs.

Course Goals

Equip participants with the skills to start an agency from zero and scale to six figures or beyond.
Teach automated systems for predictable growth and client retention.
Provide advanced sales and outreach techniques to secure high-ticket clients.
Foster a success-oriented mindset to navigate entrepreneurial challenges.